January 14 2021
Virtual and Online
Free of Charge to Attendees
Digital Hollywood Agenda
Digital Hollywood: A CES Partner Program
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The Event: Digital Hollywood, a CES Partner, Online/Virtual
Digital Hollywood -January 14, 2021
Sponsored by the CTA, the Consumer Technology Association
Digital Hollywood Agenda
Thursday, January 14th, 2021
Noon – 12:45 PM: Eastern Time Zone
Session I:
The Immersive At-Home Experience - IoT - 5G - TV - Streaming
COVID has accelerated 10 years of digital and entertainment innovation into mere months. The number of screens and digital interfaces have exploded. Consumers are watching and listening to more media than ever before. Our world no longer has patience to wait for “Jetsons”-inspired technology to come to them. They want it NOW: connected TV’s, smart speakers, AR/VR, gaming, esports and more. A new war for the living room is emerging...
Grace Dolan, Vice President of Home Entertainment Integrated Marketing, Samsung Electronics America
Scott Rosenberg, SVP & General Manager, Platform Business, Roku
Pete Pedersen, VP, Marketing & Communications, Sonos
Erin L McPherson, Head of Content Acquisition, Strategy and Programming, Verizon
Greg Kahn, Founder and CEO, Greg Kahn Digital Ventures, Moderator
Noon – 12:45 PM: Eastern Time Zone
Session II:
Podcast Leadership: The Industry Visionaries
Podcasting Superstars! Podcasting Partnerships! Podcasting is dominating the Media Landscape. There are over 1.5 Million Podcast Shows – 35 Million Episodes - Over 144 million Americans have listened. The advertising industry is on board. In this session, we have assembled the industry leadership.
Sarah Van Mosel, CRO, Stitcher
Moses Ajibade Soyoola, President, OTHERtone Media
Conal Byrne, President iHeart Media
Hernan Lopez, CEO, Wondery
Chris Corcoran, Chief Content Officer and Founding Partner, Cadence13
Kathy Doyle, VP Podcasts, Macmillan - Moderator
1 – 1:45 PM: Eastern Time Zone
Session I:
Future of Brand Partnerships and Influencer Marketing
In a world of social and 24/7 media, the relationship between consumer and brand has been forever altered. Star Power has been usurped by Influencer Marketing and brands are implementing all-media strategies integrating social and influencer content and advertising concepts.
Sloane Cavitt Logue, Head of Crossover of the Nashville office, WME
Ashley Schroeder, Senior Lead, Global Creator Marketing, Pinterest
Angela B. Turner, SVP, Marketing & PR, Revolt Media
Andrew Solmssen, President, California, Wunderman Thompson
Randy Freedman, Global Branded Entertainment, ICM
Ian Greenblatt, Managing Director & Technology/Media/Telecom Practice Leader, J.D. Power, Moderator
1 – 1:45 PM: Eastern Time Zone
Session II:
The Immersive Media Leadership Think Tank: AR/VR/XR
The Immersive Experience expands as the boundaries of the technology platforms grow – Smartphone/Tablet, Computer, TV/Film/Games and Out of Home Environments. The future is being invented in front of our eyes, ever changing and redefining communications, entertainment, social media and advertising.
Kristina Serafim, Director, Verizon Ventures
Joanna Popper, Global Head of VR, Location Based Entertainment, HP
Patrick Costello, Senior Director of Business Development, Qualcomm
Leslie Shannon, Head of Ecosystem and Trend Scouting, Nokia
Aaron Luber, Head of AR Partnerships, Google
Jason Waskey, Principal Creative Director, Microsoft
Mark Kapczynski, President, Storymill, Moderator
2 – 2:45 PM: Eastern Time Zone
Session I:
Social Media Power: From TikTok and Instagram to Twitter and Facebook
Gen X/Y/Z live there 24/7. And older folks sort of do too. It’s controversial but it represents the bottom line of marketing. It’s personal communication and it’s deep dive advertising. Social Media is how most industries strategically evaluate their future.
Kathy Kayse, Chief Media Strategy & Partnerships Officer, The Ad Council
Alexandra Devlin, Digicomm Agent, WME
Jennifer Perri, VP, Univision Creator Network, Univision Communications Inc.
Sam Christie, West Coast Lead - Global Business Solutions, TikTok US
Chris Sawtelle, Head of Digital Ventures, ICM Partners
Sybil Grieb, CEO, 100Hats.co, Moderator
2 – 2:45 PM: Eastern Time Zone
Session II:
Virtual and Immersive Hollywood: An Era of Creativity
The creative powers behind Hollywood and enabling innovation and technology have never been so intertwined. The creative mind-meld of vision, art and technology is now at work, from pre-production and pre-visualization to the world of VFX and plain old storytelling. We live in a world of creative wizards.
Nigel Tierney, Head of Content, Verizon/RYOT
Christina Lee Storm, Manager of Virtual Production, Netflix
Boo Wong, Global Director of Emerging Technology, The Mill
Ted Schilowitz, Futurist in Residence, Paramount Pictures
Brett Leonard, co-founder, Studio Lightship
John Canning, Executive Producer - New Media & Experiential, Digital Domain, Moderator
3 – 3:45 PM: Eastern Time Zone
Session I:
Future of TV & Streaming: Programming Strategy – Advertising – Multi-Platform Packages
Billions of viewers worldwide are engaged 24/7 with their video screens. Somewhere between Netflix, Amazon, Streaming Apps and cable packages resides the future of what was once known as “Television”. Technology has teamed up with media, advertising and Hollywood and a new industry has been unleashed. It’s going to be a bumpy ride!
Suzanne Sullivan, Executive Vice President, FOX Entertainment Sales
Sang Kim, SVP of Product, Samsung Smart TV Service Business
Scott Brown, GM, Audience Measurement, Nielsen
Thai Randolph, President and COO, Laugh Out Loud
Beth Clearfield, SVP, Digital Strategy and Franchise Business Management, BBC Studios
Susan Levison, Senior Vice President and Head, WWE Studios
Jonathan Hurd, Partner, Altman Solon, Moderator
3 – 3:45 PM: Eastern Time Zone
Session II:
Multi-Platform XR/5G Advertising/Retail Innovation
5G is arriving at just the right time for the XR/AR retail and advertising industry. With consumers ready to pounce on every nuance and innovation in communication, the creative community is responding. In the coming year, we hope to see magical results and thumbs-up consumer reviews of their efforts. The world is waiting for XR!
Raffaella Camera, Head of Market & Innovation Strategy, Global, Accenture
Tony Parisi, Head of AR/VR Ad Innovation, Unity3D
Silke Meixner, Partner, Global Business Strategy, IBM Global business
Neha Singh, founder & CEO, Obsess
Eric Shamlin, SVP of Growth, MediaMonks
Bill Newell, CEO, SparX Works Inc., Moderator
4 – 4:45 PM: Eastern Time Zone
Session I:
Monetizing the TV/Streaming Programming Platforms: The Industry Strategies
The media and technology industries are now, more than ever, tightly embedded into the consumer ecosystem. Somewhere between brand loyalty, subscription eyeballs, advertising, on-demand services, tech innovation and specialized monetization targeting resides the future of the media industry. We live in a moving target of innovation.
Saul J. Berman, Chief Strategist, Vice President & Partner, IBM Global Business Service
Mary Hamilton, Managing Director, Accenture
Robert Rodriguez, CEO, Natcom
Kevin McGurn, President of Sales and Distribution, Vevo
Emily Powers, Executive Vice President and Head, BritBox North America
David Borstein, SVP Digital Sales, FOX Entertainment & Sports
Peg Jackson, Managing Director, Global Technology Group, STIFEL | INVESTMENT BANKING, Moderator
4 – 4:45 PM: Eastern Time Zone
Session II:
Hollywood Production MasterClass – Actors – Writers – Producers
Technology, screens and delivery platforms may change everything but Hollywood is based on great storytelling. In this end-of-day session, we are delighted to welcome great members of the story-telling team: writers, actors, producers and directors. Let’s give them a hand!
Marta Kauffman, Emmy and Golden Globe Winner, "Friends" and "Grace and Frankie"
Robbie Rowe Tollin, Emmy Award Winner, "Grace and Frankie," Producer, "The Zookeeper’s Wife"
Marc Guggenheim, EP/Producer/Writer, Green Lantern, The Flash, Carnival Row, Tales of Arcadia, Brothers & Sisters, CSI
Peter Murrieta, producer and writer, “Mr. Iglesias”, “Superior Donuts”, “Wizards of Wavery Place”
Moderator, Catherine Clinch, TV Writer, TV veteran, Hunter, Jake & The Fat Man, Knight Rider, Love Boat, Hart to Hart
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